Our Commitment
We don’t source ingredients based on what’s easiest. We source based on what’s delicious and what’s right. From high-elevation tea gardens to smallholder honey farms, we partner with Fair Trade certified growers who share our commitment to organic farming and long-term impact. And through our sourcing, we are reinvesting in these farming communities. Where it’s grown matters. How it’s grown matters more.
Fair Trade Premium at Work
For every pound of fair trade tea we purchase, we pay a premium that goes directly to farming communities. Workers democratically decide how to invest these funds in their communities.
Recent projects include:
• Eye care for an entire village
• Water access infrastructure
• School playground and science classroom
• Women's empowerment programs
Protecting Farmers & the Planet
Organic farming means no synthetic pesticides or fertilizers – protecting farm workers from harmful chemicals and keeping our waterways clean.
Did you know? Tea leaves are never rinsed before brewing. If chemicals are sprayed during growing, they end up in your cup. With organic, you get pure, clean tea.
Purpose Pledge Certified
Just Ice Tea is proud to be part of the Purpose Pledge – a new certification launching in 2025 that recognizes companies committed to using business as a force for good.
This certification validates our commitment to organic sourcing, fair trade practices, and environmental stewardship. It's not just a badge – it's a promise to our farmers, our planet, and you.